Identity Marketing

At ID, we take the long view with the goal of moving your organization forward and communicating the core of your business with your audience. With your end goals in mind, we do rigorous research, make strong recommendations, challenge your thinking and produce meticulously designed communications that inspire action and effect change. You have decisions to make. The first one’s easy.

Get in Touch

We are here to help you in anyway. Feel free to click the button below to see contact options.

Contact Us Now!
Images Powered by Shutterstock
Digital Transformation and the Virtualization of the Workplace

Digital Transformation and the Virtualization of the Workplace

The ways that the workplace has changed in recent years, becoming portable and virtual in many ways, may be part of lasting disruptions for the enterprise. That was the topic...

5 Pillars of Building Your Cybersecurity Roadmap

5 Pillars of Building Your Cybersecurity Roadmap

Brian Scott, president and founder of ClearTone Consulting, provides executive technology consulting services based on 25 years of technology expertise and 20 years of CIO/CTO...

The impact of digital advertising on the buyer’s behaviour - Adgully.com

The impact of digital advertising on the buyer’s behaviour - Adgully.com

Integral Ad Science's (IAS) latest survey, titled ‘Festive buying goes digital in India - How digital advertising and contextual relevance influence festive shopping’, delves...

As Recession Worries Increase, CEOs Weigh Preparations

As Recession Worries Increase, CEOs Weigh Preparations

A new forecast by the International Monetary Fund (IMF) warns that ‘the worst is yet to come’ for the worldwide economy, with a global recession considered likely in 2023. The...

Taking collaboration to the next level with new Creative Cloud features | Adobe Blog

Taking collaboration to the next level with new Creative Cloud features | Adobe Blog

More than 165 million people have joined the international creator economy over the last couple of years, according to a recent study conducted by Adobe. The community is...

The Open 3D Engine adds improved terrain creation and collaboration tools

The Open 3D Engine adds improved terrain creation and collaboration tools

For a long time, the world of 3D engines — especially for game developers — was all about Unity and Epic’s Unreal Engine. Then, when Amazon started its ill-fated attempt to get...

The case of the stealth Google-bomb

The case of the stealth Google-bomb

Earlier this year, I was asked to work on a legal case involving a couple of finance sector companies where one was accused by the other of trademark infringement where the...

What Is an AI Content Generator and How Can It Help Your Business? - The European Business Review

What Is an AI Content Generator and How Can It Help Your Business? - The European Business Review

Have you ever wished for an easier way to create quality content for your business? Let’s face it, content generation is a considerable time investment. First, you need ideas....

Get the Full Picture: How to Calculate the True Cost of Content

Get the Full Picture: How to Calculate the True Cost of Content

Has your executive leadership ever tasked you with calculating the ROI of the content your team produces? This exercise is no small feat and most would probably take a shortcut...

Craft the Perfect Headline: Your Content Deserves It

Craft the Perfect Headline: Your Content Deserves It

Crafting a perfect headline is arguably the most difficult part of content creation. After all, this is the very first piece of text your audience will encounter before they...

Cater To Customer Preferences By Adding Personalized Print To Your Email Campaigns

Cater To Customer Preferences By Adding Personalized Print To Your Email Campaigns

Email plus Print is a proven combination. Take it a step farther by personalizing the printed piece, and you put your customer’s preferences foremost in the experience. And...

Are You Willing To Kill Your Content To Save Yourself?

Are You Willing To Kill Your Content To Save Yourself?

“Stress is an epidemic,” says Maureen Jann. “It’s almost worse than COVID,” she adds in her 2022 Content Marketing World session focused on managing marketer burnout. Earlier...