Not entirely sure about this. Today, Twitter has launched a public test of a new ‘Views’ count on some users’ tweets, which displays the total number of times that each of your...
12/22/2023
Facebook is an undeniably powerful platform for advertisers. In fact, HubSpot Blog Research found Facebook is the most popular social media network for advertising in 2022,...
12/20/2023
If we want to create standout customer experiences and drive loyalty in quick service we must stop designing out opportunities to differentiate through service. In a digitally...
12/20/2023
Local SEO is the process of optimizing your online presence to increase local traffic, visibility, and brand awareness. Any business that has a physical location or serves a...
12/16/2023
Want to just get started? Click here to sign up for WebiMax and start removing personal information from Google today. I’m sure you’ve heard it all before—once on the...
12/11/2023
The U.S. is on the cusp of implementing a new national privacy law, the American Data Privacy and Protection Act (ADPPA). And while we may be late to the party (the EU’s General...
12/10/2023
Many professional services firms still struggle with digital marketing. Some are stuck in the past and believe that word-of-mouth referrals are the only way to build their...
12/09/2023
Today I bring you a few small observations on marketing that are a little too small for a full post. I was in a hotel in Madrid last month and this was on top of the toilet in...
12/05/2023
Online shopping is booming as people become more comfortable buying online as opposed to in-store. It’s easy, comfortable, and convenient, with the possibility of finding a...
12/05/2023
The “five whys” is famously a technique developed by Taiichi Ohno to ask “Why?” exactly five times, to find exactly one root cause. While rigid application of the technique has...
11/14/2023
This is why I genuinely love seeing small businesses succeed online. SMB success, underdog story–it’s one and the same. One of my favorite examples is my favorite whisky bar in...
11/13/2023
The latest buzzword/portmanteau — phygital — should have customer experience professionals asking plenty of questions. There’s a big new buzzword in town: Phygital. While a bit...
11/12/2023