Images Powered by Shutterstock
Peanutized: How to Encourage Fans to Engage With Your Brand

Peanutized: How to Encourage Fans to Engage With Your Brand

Tags: communication , content marketing tips , contests , event marketing , get social , hashtag research , hashtags , inbound , inbound marketing , inbound marketing tips ,...

Email Spoof Scam Tries to Swindle Promo Products Company, Employee Out of Funds

Email Spoof Scam Tries to Swindle Promo Products Company, Employee Out of Funds

A firm that specializes in recruitment for the promo products industry nearly fell prey to a scheme that could have conned the business – and one of its employees – out of...

Marketing Lessons from a Tailgate

Marketing Lessons from a Tailgate

There’s something extraordinary and unique about Saturdays down South in the second half of every year. In some areas of the country, basketball is king, while in other places,...

Finding The Spotlight: Six Ways to Ensure Your Marketing Stands Out — commonsku Blog

Finding The Spotlight: Six Ways to Ensure Your Marketing Stands Out — commonsku Blog

Resources for the Promotional Products Industry Finding The Spotlight: Six Ways to Ensure Your Marketing Stands Out In the old days – and by old days, I mean 10 years ago –...

Sayonara, Single-Use Plastic: Pop! Promos Ups Environmental, CSR Efforts

Sayonara, Single-Use Plastic: Pop! Promos Ups Environmental, CSR Efforts

The Philadelphia-based supplier announced accomplishments and future goals that are part of its sustainability and community-supporting plans. Pop! Promos’ (asi/45657) efforts...

History of Merch: Band T-Shirts — commonsku Blog

History of Merch: Band T-Shirts — commonsku Blog

Resources for the Promotional Products Industry History of Merch: Band T-Shirts Welcome to a new series where we will be discussing the history of merch! We will bring to your...

Independent Contractor or Employee? New Government Rule Would Decide

Independent Contractor or Employee? New Government Rule Would Decide

A newly proposed rule from the U.S. Department of Labor would make it harder for companies to classify workers as independent contractors as opposed to employees – a change that...

Creative ways customers put useful promotional products to work

Creative ways customers put useful promotional products to work

Runs, school visits and date nights: How customers put useful promo items to work Posted: October 14, 2022 5 min read General Promotional products can turn just about anything...

As Recession Worries Increase, CEOs Weigh Preparations

As Recession Worries Increase, CEOs Weigh Preparations

A new forecast by the International Monetary Fund (IMF) warns that ‘the worst is yet to come’ for the worldwide economy, with a global recession considered likely in 2023. The...

A Q&A on M&A: Surefire Strategies for Buyers & Sellers of Promo Products Businesses

A Q&A on M&A: Surefire Strategies for Buyers & Sellers of Promo Products Businesses

Merger and acquisition activity in the industry has been on the rise over the last 15 months. Jamie Watson, an expert consultant on such deals, shares what you need to do to...

Perspectives: The Team Supporting You

Perspectives: The Team Supporting You

Although my colleagues may sometimes tell you it feels like it’s been much longer, I just passed my one-year anniversary since taking over at PPAI in August 2021. It’s been a...

The Value of Multi-Line & Factory Reps / PromoJournal - Cliff's Notes

The Value of Multi-Line & Factory Reps / PromoJournal - Cliff's Notes

The Value of Multi-Line & Factory Reps When I was a distributor (I really dislike that term, you are more than that), I had a very jaded view of multi-line and factory reps,...