Identity Marketing

At ID, we take the long view with the goal of moving your organization forward and communicating the core of your business with your audience. With your end goals in mind, we do rigorous research, make strong recommendations, challenge your thinking and produce meticulously designed communications that inspire action and effect change. You have decisions to make. The first one’s easy.

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Ask a News SEO: Alexia LaFata

Ask a News SEO: Alexia LaFata

Hello, and welcome back. Jessiehere, back from a very fall weekend at the apple orchard. Pumpkin spice drinks were had, apple muffins will be baked the entire discography ofThe...

Behind the shining pomp of the Red Square rally is a Russia in turmoil

Behind the shining pomp of the Red Square rally is a Russia in turmoil

Atide of Russians flowed toward Red Square as Vladimir Putin declared his annexation of Ukrainian territory that would herald a shining new era of perpetual war with Ukraine and...

5 Steps To A Process-Driven Lead Generation Strategy

5 Steps To A Process-Driven Lead Generation Strategy

Law 5 Steps To A Process-Driven Lead Generation Strategy Generating leads is essential to the success of any business, no matter what industry it operates in. However,...

Looking back at the iconic Bauma trade show

Looking back at the iconic Bauma trade show

After a delay and other challenges associated with the Covid-19 pandemic, Bauma 2022 will happen this month in Munich! Big beers, big pretzels, big sausages and big machines....

Molly Russell: How regulated is social media and how could it change?

Molly Russell: How regulated is social media and how could it change?

The inquest into the death of Molly Russell has placed renewed focus on the regulation of social media platforms and the need for better systems to protect users from harmful...

A tale of two pioneering women

A tale of two pioneering women

We corner the market on finding good content ????   View this email in your browser Recent subscriber? Here's some background about this newsletter. Was this email forwarded to...

How marketing is key in consumer decision-making, simplifying choices & building trust - Exchange4media

How marketing is key in consumer decision-making, simplifying choices & building trust - Exchange4media

The idea of implementing a pull-based marketing strategy in health insurance happens to be the right way forward, given that a large part of the Indian demographic, particularly...

The Game's Definitely Afoot In The Streaming Sector

The Game's Definitely Afoot In The Streaming Sector

Streaming services and games are becoming more and more intermingled as streaming players pursue various synergistic benefits.  For starters, streamers are now helping to drive...

Traditional vs. Headless CMS: Digital Evolution And Content Velocity

Traditional vs. Headless CMS: Digital Evolution And Content Velocity

The traditional content management system (CMS) is now frequently compared to headless CMS systems, as it gives enterprise marketers more freedom to deliver content faster...

Snackable Shopping: Zulily Looks Beyond the Flash Sale

Snackable Shopping: Zulily Looks Beyond the Flash Sale

Many moms know Zulily as a pioneer of the online flash sale. The decade-old brand recently announced a shift in emphasis towards overall value and customer experience. So, we...

The Ultimate Guide to TikTok Influencer Marketing | Socialinsider

The Ultimate Guide to TikTok Influencer Marketing | Socialinsider

The popularity of TikTok has been nothing short of extraordinary. TikTok became a preferred platform for users to share and watch short entertaining video content during the...

Build Your Teams Outside the Box - Corporate Meetings Network

Build Your Teams Outside the Box - Corporate Meetings Network

Everyone is trying to figure out the best way to bring their teams together today. In a world changed by the pandemic and limiting face-to-face interaction for so long,...