Identity Marketing

At ID, we take the long view with the goal of moving your organization forward and communicating the core of your business with your audience. With your end goals in mind, we do rigorous research, make strong recommendations, challenge your thinking and produce meticulously designed communications that inspire action and effect change. You have decisions to make. The first one’s easy.

Get in Touch

We are here to help you in anyway. Feel free to click the button below to see contact options.

Contact Us Now!
Images Powered by Shutterstock
Managing International Variations of Knowledge Panels

Managing International Variations of Knowledge Panels

Most people don’t really consider the fact that a Knowledge Panel will look VERY different across countries, not to mention languages. This is an interesting question and a a...

11 Takeaways from VidSummit 2022: How to Master YouTube (and YouTube Shorts) | Your Digital Marketing Coach with Neal Schaffer

11 Takeaways from VidSummit 2022: How to Master YouTube (and YouTube Shorts) | Your Digital Marketing Coach with Neal Schaffer

I want to challenge you 2022 was supposed to be my year to up my YouTube game. And it really hasn't been. But that's why I went to Vid Summit. And that's why I am absolutely...

9 Steps To A Future-Proof Social Media Strategy In A Web3 World

9 Steps To A Future-Proof Social Media Strategy In A Web3 World

Digital Trends 9 Steps To A Future-Proof Social Media Strategy In A Web3 World Here's a step-by-step guide to creating an effective social media strategy to level up your Web...

How Programmatic DOOH and Google Topics Will Power the Next Phase of Advertising - Advertising Week

How Programmatic DOOH and Google Topics Will Power the Next Phase of Advertising - Advertising Week

Google’s announcement of its Topics API earlier this year reaffirmed to marketers worldwide that the tech giant is still preparing for a world without third-party cookies. While...

Agency-client communication sucks. Here’s how to change it

Agency-client communication sucks. Here’s how to change it

The most pressing communication problem in advertising isn’t the distracted, fragmented audiences we’re chasing. It’s the increasingly fractured, even adversarial, communication...

Top 25 Digital Transformation Influencers You Need To Follow » Sparity

Top 25 Digital Transformation Influencers You Need To Follow » Sparity

Top 25 Digital Transformation Influencers You Need to Follow Conclusion Introduction IT industry is growing at a rapid pace, regardless of the global situation. Most...

8 Best Social Media Management Tools for Business

8 Best Social Media Management Tools for Business

A whooping 78% of buyers are more likely to make a purchase after checking the social media of the brands or companies. With plenty of social media platforms, they can be gold...

Nearly 40% of brands likely to ditch their agency within six months, survey finds

Nearly 40% of brands likely to ditch their agency within six months, survey finds

A new study finds that 38% of U.S. advertisers are likely to end their current ad agency relationship within the next six months. The survey cited leadership changes and a...

How Generative AI Is Changing Creative Work

How Generative AI Is Changing Creative Work

Generative AI models for businesses threaten to upend the world of content creation, with substantial impacts on marketing, software, design, entertainment, and interpersonal...

Primark finally goes online with click-and-collect

Primark finally goes online with click-and-collect

Primark finally goes online with click-and-collect Published Primark chief executive Paul Marchant discusses the chain's new click-and-collect service Primark is finally going...

Truth or Dare: What might lie ahead for the 2022 holiday season

Truth or Dare: What might lie ahead for the 2022 holiday season

To put some context on the 2022 holiday season, I’m going to suggest some concepts that have been percolating in my mind. Rather than focus strictly on the numbers, I’m going to...

Press Release | Top 20 Virtual Sales Training Companies 2022

Press Release | Top 20 Virtual Sales Training Companies 2022

Global company honored for the third straight year; Client PDS calls firm ‘gold standard for virtual learning’ BOSTON – November 10, 2022 –RAIN Group, a global sales training...