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How Data Analytics Is Sponsoring A Slow Divorce Between Social Media Influencers And Luxury Brands

How Data Analytics Is Sponsoring A Slow Divorce Between Social Media Influencers And Luxury Brands

Before 2005 the word “influencer” probably had a different connotation than what it would have today. Over the last decade and a half, social media content creators have become...

Fashinza, a supply chain marketplace for fashion brands, raises $100M – TechCrunch

Fashinza, a supply chain marketplace for fashion brands, raises $100M – TechCrunch

The pandemic has majorly affected the global supply chain, with 60% of U.S. adults in an August 2021 Gallup survey saying that they’ve been unable to get a product they wanted...

What is Branding? | Starlight Financial Guru | NewsBreak Original

What is Branding? | Starlight Financial Guru | NewsBreak Original

There are brand gurus who say, "We can envisage a day when the marketing notion itself will become obsolete, to be replaced by a new concept called "branding." However, in the...

5 Fixes for Broken Digital Marketing Engagement

5 Fixes for Broken Digital Marketing Engagement

Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much of this content gets only a few...

8 Steps to a Lead-Generating Content Marketing Strategy

8 Steps to a Lead-Generating Content Marketing Strategy

If you’re putting in the time and effort to create and publish content for your business, you want to make sure you’re doing it right—that means generating traffic, building...

25 Mind-Blowing Statistics on the State of Data-Driven Marketing

25 Mind-Blowing Statistics on the State of Data-Driven Marketing

Between March and August 2020, one in five consumers switched brands, and seven in ten tried new digital shopping channels (McKinsey). With the market becoming more complex and...

Could your brand benefit from the 'diversity dividend'?

Could your brand benefit from the 'diversity dividend'?

Diversity in advertising means more customers feel seen. When people feel seen they feel good, and making people feel good drives brand growth. Making people feel good has long...

7 Habits of High Performing Recruiters

7 Habits of High Performing Recruiters

There are a lot of factors that come into play when candidates make their decision. One of them is their experience and interaction with the recruiters. Your organization might...

How Will the Post-Pandemic World Deal With Disability?

How Will the Post-Pandemic World Deal With Disability?

For most people living through the latest pandemic, the urgent questions are often “when questions.” When indoor establishments should lift capacity limits. When mask...

10 ways to freshen up your social media presence - PR Daily

10 ways to freshen up your social media presence - PR Daily

What does your social media presence say about you? You don’t want to take one step forward with your career yet take two steps back with your social media brand, so take these...

Are Your Employees Helping Your Company Brand?

Are Your Employees Helping Your Company Brand?

Companies can do everything right when it comes to content. Creating and posting relevant and engaging content, using hashtags, and tagging the right people are all great, but,...

How to Come Up With a Killer Brand Name

How to Come Up With a Killer Brand Name

In business, first impressions last. Your brand name will become your business identity, and it’s crucial to come up with a name that’s striking and original. At the same time,...