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Social Media Logos: How To Use & Where To Download Them

Social Media Logos: How To Use & Where To Download Them

Social Media Social Media Logos: How To Use & Where To Download Them Social icons are a good way to connect with your audience and increase your followers, but they have...

LinkedIn #B2Believe and The Playbook for Promise Making in B2B Marketing with Jim Habig

LinkedIn #B2Believe and The Playbook for Promise Making in B2B Marketing with Jim Habig

How can marketers put promise making into practice? LinkedIn Vice President of Marketing, Jim Habig, shared the keys to the power of storytelling, the importance of creativity,...

"​Self"​ Care for Brands (it's equally important as individual self care) — TLB Coaching & Events

Self care is all the rage nowadays, and while I'm still not very good at it, it has me thinking about our corporate brand experiences and what a little "self" care might be able...

Reduce, reuse, recommerce: The first-rate benefits of secondhand selling

Reduce, reuse, recommerce: The first-rate benefits of secondhand selling

People have been reselling items for as long as they’ve been buying them. But the combination of climate change urgency, tightening personal budgets, and advanced e-commerce...

Livestream Shopping Delivers for Both Brands and Creators

Livestream Shopping Delivers for Both Brands and Creators

Amazon Live taps into the power of influencers, ecommerce and live video to deliver personalized and engaging livestream shopping experiences for the masses. Marketers from...

Why Bulk Content Creating For Social Media Saves You Time

Why Bulk Content Creating For Social Media Saves You Time

I like to think that bulk content creation will be the new term used by many social media marketers, so fingers crossed it’ll catch on. Simply put, the process of bulk content...

Purpose-Driven Brands Continue to Encourage More Conscious Consumption Habits in Antidote to Black Friday

Purpose-Driven Brands Continue to Encourage More Conscious Consumption Habits in Antidote to Black Friday

As you battle through the throng of keen shoppers at the mall this Thanksgiving, you’d be forgiven for thinking Black Friday is the same mega consumer event it ever was. But...

Fashion brands grapple with greenwashing: ‘It’s not a human right to say something is sustainable’

Fashion brands grapple with greenwashing: ‘It’s not a human right to say something is sustainable’

In Singapore at the start of the month, the Sustainable Apparel Coalition – a non-profit alliance that makes up over half the global apparel and footwear industry – convened for...

B2B Reads: Slay your to-do list, hold onto your marketing budget in a downturn, find the perfect social media audience and more - Heinz Marketing

B2B Reads: Slay your to-do list, hold onto your marketing budget in a downturn, find the perfect social media audience and more - Heinz Marketing

In addition to our SundayApp of the Weekfeature, we also summarize some of ourfavorite B2B sales & marketing postsfrom around the webeach week. We’ll miss a ton of great stuff,...

TikTok SEO: How to Increase Your Discoverability on TikTok

TikTok SEO: How to Increase Your Discoverability on TikTok

According to Google, 40% of Gen Zers prefer to use TikTok over traditional search engines. Gen Z would rather do a quick search on the app and see a visual representation of...

Getting Out of the Comfort Zone: How Brands and Marketers Can Drive Impact | Ogilvy

Getting Out of the Comfort Zone: How Brands and Marketers Can Drive Impact | Ogilvy

It’s an oft-cited statistic, one that comes up often probably because of how staggering it is. Three quarters of brands could disappear overnight, and consumers wouldn’t...

How To Bypass Big Brands Bidding Up Your Terms

How To Bypass Big Brands Bidding Up Your Terms

Nothing is more frustrating than having your best terms hijacked by competitors. The holiday season is especially prone to this, as brands scramble to own market share. This...