Marie Curie: A Case Study in Breaking Barriers
Marie Curie, born Maria Sklodowska from a poor family in Poland, rose to the pinnacle of scientific fame in the early years of the twentieth century, winning the Nobel Prize...
05/02/2023
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What is content marketing? Defining marketing’s present and future
Content marketing is – you guessed it – a type of marketing strategy. But what differentiates it from the other marketing types you may be familiar with? For one thing, think...
05/02/2023
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Proofreading and Editing: Does Your Blog Need a Better Review Process?
You might think that I’d recommend a thorough proofreading and editing process for every blog. But that’s not the case. Since I don’t know enough about your blog to answer the...
04/30/2023
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Do personas REALLY matter in content marketing?
Do you know who you’re selling to – and, by extension, who you’re targeting in your content marketing? If you’re building a content strategy, you probably have done audience...
03/14/2023
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Enter Quantum Marketing
The company focuses on using experiential marketing to connect customers after coming to a conclusion that traditional advertising is not as effective. Raja Rajamannar, the...
03/08/2023
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Changing URLs for SEO reasons: When is it OK?
Personally, I change outdated, harmful or lengthy web addresses (a.k.a., URLs) when updating existing content quite often. Why? Let me explain. Before we dive in, let’s see...
03/07/2023
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11 Takeaways from Content Marketing World 2022 | Your Digital Marketing Coach with Neal Schaffer
Content Marketing World were you able to attend it this year? Have you ever attended it? Well, this was my first year both attending and speaking. And I want to share with you...
03/01/2023
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The 10 Areas of Your LinkedIn Profile Where a Majority of You Are Failing | Your Digital Marketing Coach with Neal Schaffer
00:37:2725.8 MB The 10 Areas of Your LinkedIn Profile Where a Majority of You Are Failing Working with corporate clients I have developed my own 100-point LinkedIn profile audit...
02/23/2023
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Data Visualization in Retail Bringing Insight-driven Advantage in Digital Terrain - Techment
Data is the new king, in all its sizes, shapes, bits and pieces.Every business wants to gather insights, manage, visualize, and analyze data to make informed decisions in...
02/20/2023
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Are UGC Creators the Next Evolution of Influencer Marketing?
Which social media strategies are winning long-term loyalty and how can your brand build memorable and shoppable moments in the space? Find out at , 7–9 Nov. in London. Virtual...
02/19/2023
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The 16 TikTok Stats Your Business Needs to Know in 2023
There’s no question that TikTok is a major trend, especially with young people. In fact, more than with many other networks, TikTok is making big tech CEOsin Silicon Valley lose...
02/19/2023
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How SEO and content marketing work together
SEO and content marketing go together so well. They just work. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you...
02/19/2023
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