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Here's how to find value in digital transformation

Here's how to find value in digital transformation

“Digital transformation is not just around automating your processes, doing a back office discipline, and making sure that you’re becoming more productive. There’s another piece...

How and Why to Take a Social Media Break

How and Why to Take a Social Media Break

Nothing is healthy in excess amounts, including social media. In this article, we share the reasons for and benefits of taking a social media break, as well as insight into what...

Blue state, red state: Where you live may determine whether you can work from home

Blue state, red state: Where you live may determine whether you can work from home

Tavalicia Bell, a 26-year-old shipping dispatcher, was imagining a life working from home, her dog Cody by her side, she said as she hurried to finish her cheesesteak. But in...

TikTok discourse exposes need for U.S. federal privacy legislation

TikTok discourse exposes need for U.S. federal privacy legislation

A TikTok ban is getting further away as it comes into focus.  Which is to say a ban of the short-form app is unlikely regardless of how topical it is these days. There are just...

How The Internet Tricked Me Into Reading A New Book Every Single Day

How The Internet Tricked Me Into Reading A New Book Every Single Day

Link BuzzFeed News This is an excerpt from Please Like Me, BuzzFeed News’ newsletter about how influencers are battling for your attention. You can sign up here . When I tell...

What VCs are looking for in creator economy startups right now, from practical tools to low marketing spend

What VCs are looking for in creator economy startups right now, from practical tools to low marketing spend

The creator economy has boomed in the past few years, propelled in part by hundreds of millions in funding from angel investors amd venture capital firms. But some investors...

5 Ways to Leverage Podcast Features in Your Marketing Strategy - RichPerry

5 Ways to Leverage Podcast Features in Your Marketing Strategy - RichPerry

Today I’m going to share a common mistake entrepreneurs make when it comes to getting on podcasts and how you can get the smart advantage by optimizing your expert features. I...

Marketing leadership: The dangers of ego

Marketing leadership: The dangers of ego

Earlier this year, I shared four leadership lessons to help people be more effective in leading their teams. Lesson 2 had an important element to servant leadership: “Check your...

How to do a content audit as painlessly as possible

How to do a content audit as painlessly as possible

A content audit is the act of taking inventory of your content to understand it on two levels:  It’s a task many dread, but one you shouldn’t sweat. Content audits aren’t a...

You can't grow as a marketer without curiosity – here’s why

You can't grow as a marketer without curiosity – here’s why

Google Trends shows the upward graph of the above term from January 2016, but its search has dramatically increased in 2022.  This increase leads to the conclusion that more...

A Fresh New Perspective on Instagram Marketing: How to Blog on Instagram [Terri Nakamura Interview] | Your Digital Marketing Coach with Neal Schaffer

A Fresh New Perspective on Instagram Marketing: How to Blog on Instagram [Terri Nakamura Interview] | Your Digital Marketing Coach with Neal Schaffer

A Fresh New Perspective on Instagram Marketing: How to Blog on Instagram [Terri Nakamura Interview] Are you looking for creative angles to your Instagram marketing? Today's...

5 Tips That Can Help You Get on the Instagram Explore Page - Hot in Social Media Tips and Tricks

5 Tips That Can Help You Get on the Instagram Explore Page - Hot in Social Media Tips and Tricks

The Instagram Explore page remains a vital source of organic reach. The Instagram algorithm finds content each user might like and recommends it to them. It does this through...