Although 215 million Americans, or nearly two out of three, play video games and video games trail only TV and social media in terms of consumer time-spent per week, according...
04/17/2023
In February, the online folie à deux that is Twitter and TikTok latched on to the concept of “thrift shops” and basically tore themselves apart about it incessantly. By the time...
04/17/2023
This year’s International Women’s Day theme – DigitALL: Innovation and technology for gender equality will explore the impact of the digital gender gap on widening economic and...
04/17/2023
Kalley Huang reports on youth and technology, and Sheera Frenkel reports on social networking, both from San Francisco. March 6, 2023Updated 11:15 a.m. ET More than a decade...
04/12/2023
John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Marketing Against the Grain, hosted by Kip Bodner. And Keion Flanigan is brought to...
04/05/2023
We Need To Talk About Dialogue Marketing How classic formats from catalogues and direct mail to events and product sampling can be optimised in a data-driven world By Maren...
03/06/2023
Farewell from Protocol Jamie Condliffe November 15, 2022 We launched Protocol in February 2020 to cover the evolving power center of tech. It is with deep sadness that just...
02/14/2023
In my last post,I looked back to the beginning of 2007, and two events that I think marked the start of the 21st century. It now looks like we’re at the end of the first era of...
02/09/2023
Engage Consumers From Click to Brick Break down the digital divide by connecting online and in-store experiences By Shock Torem, SVP and GM, Vestcom Media Solutions Hybrid...
02/09/2023
Publishers often express concerns about the programmatic open market, but Bloomberg Media took a more decisive step recently. The company said it would stop serving open-market...
01/16/2023
Editor’s note: Today’s column is part of a series with Snap on augmented reality. Below, Nina Mishkin, director of brand strategy, outlines the findings from a study on AR’s...
12/18/2022
As we approach Thanksgiving, I want to give thanks to an oft-overlooked little item that hearkens back to a simpler time. I’m grateful to the teachers and educators who pushed...
12/17/2022