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How to respond to disinformation while protecting free speech

How to respond to disinformation while protecting free speech

This is a lightly edited version of a submission on disinformation to the UN Special Rapporteur on the promotion and protection of the right to freedom of opinion and expression...

Lessons for Journalists from Virtual Worlds

Lessons for Journalists from Virtual Worlds

In the darkest days of the COVID-19 pandemic, as many people figured out how to work and live in isolation, they turned to various virtual worlds and spaces for comfort. From...

Influence Marketing: Find the “More Right” Creator for Your Brand by The Data-Driven Marketer

Influence Marketing: Find the “More Right” Creator for Your Brand by The Data-Driven Marketer

Influence Marketing: Find the “More Right” Creator for Your Brand Jason Falls is back for round two in The Data Basement with Adam and Mark. What’s changed since his first...

How TUI is perfecting performance marketing through incrementality testing - ClickZ

How TUI is perfecting performance marketing through incrementality testing - ClickZ

As a travel company, TUI is faced with a double edge sword. On the one hand, it benefits from vast swathes of customer search data. On the other, attribution modeling can lack...

Ephemeral brands

Ephemeral brands

Thanks to everyone who has taken the time to reply. I’m always interested in hearing from people with ideas and feedback. Send a note by hitting reply or emailing me...

Unnatural Selection: How We Became 'Mobile Gamers,' What We'll Become Next

Unnatural Selection: How We Became 'Mobile Gamers,' What We'll Become Next

During the years of social media ascendancy I would sometimes write about a cynical description industry insiders had for popular social media games like Candy Crush, FarmVille...

Zoe Soon: Tapping Into Gaming Ubiquity with Updated Measurement Guidelines — The Continuum

Zoe Soon: Tapping Into Gaming Ubiquity with Updated Measurement Guidelines — The Continuum

Gaming has been a major form of entertainment for decades. The Entertainment Software Association estimates that over 216 million Americans game on a weekly basis, and globally...

Attention Helping Determine Quality of an Impression

Attention Helping Determine Quality of an Impression

Angelina Eng has over 25 years of digital media, marketing and operations experience, focusing on helping agencies and brands to define, build and manage digital media and...

The Open 3D Engine adds improved terrain creation and collaboration tools

The Open 3D Engine adds improved terrain creation and collaboration tools

For a long time, the world of 3D engines — especially for game developers — was all about Unity and Epic’s Unreal Engine. Then, when Amazon started its ill-fated attempt to get...

The case of the stealth Google-bomb

The case of the stealth Google-bomb

Earlier this year, I was asked to work on a legal case involving a couple of finance sector companies where one was accused by the other of trademark infringement where the...

Can unions save newsrooms from their cost-cutting corporate owners?

Can unions save newsrooms from their cost-cutting corporate owners?

In a contract bargaining meeting on Wednesday, October 12, Gannett, which had just made what senior reporter Diane Smithcharacterized on Twitteras an “insulting, lowball...

Instagram is expanding its creator marketplace to improve discoverability of brand deals and let influencers include media kits

Instagram is expanding its creator marketplace to improve discoverability of brand deals and let influencers include media kits

In November, Instagram will begin to let some influencers build media kits within the app through a new feature called "creator portfolios." Creator portfolios are part of the...