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If you think as a leader that social media is a waste of time, sorry but you are years behind (via Passle)

If you think as a leader that social media is a waste of time, sorry but you are years behind (via Passle)

Sorry about this, I know that many leaders think social media is a waste of time. But ... Maybe you just haven't connect the dots yet, maybe you got some "guru" in for a...

This Entrepreneur Turned $125 Into Helping Businesses’ Sales Soar Via Social Media

This Entrepreneur Turned $125 Into Helping Businesses’ Sales Soar Via Social Media

This Entrepreneur Turned $125 Into Helping Businesses’ Sales Soar Via Social Media March 09, 2023 09:15 ET | Source: King Ashley Ann King Ashley Ann Little Rock, Arkansas,...

SEJ Sum-Up: Weekly News Recap for Search, Social, And AI

SEJ Sum-Up: Weekly News Recap for Search, Social, And AI

Keeping track of the latest industry news is hard to do. Enter: the SEJ Sum-Up. Every Friday, we condense the top stories you need to know – from search to social to AI and...

Publishers move past seeing social media platforms as traffic drivers

Publishers move past seeing social media platforms as traffic drivers

This story is part of an eight-article editorial series that explores the ramifications of a fragmented social marketplace. More from the series → Media companies primarily...

How To Create Content Marketing Plan: Easy Tips - Husni Ahamed

How To Create Content Marketing Plan: Easy Tips - Husni Ahamed

In today’s digital age, the content marketing plan has become one of the most important factors for businesses to reach their target audience and drive conversions. A...

Customers fume as HP blocks third-party ink from more of its printers

Customers fume as HP blocks third-party ink from more of its printers

HP customers are showing frustration online as the vendor continues to use firmware updates to discourage or, as users report, outright block the use of non-HP-brand ink...

When social media platforms start to look alike, the key differentiator is in their roots

When social media platforms start to look alike, the key differentiator is in their roots

This story is part of an eight-article editorial series that explores the ramifications of a fragmented social marketplace. More from the series → They say imitation is the...

Social Media Engagement Rates Dropping Across Top Networks

Social Media Engagement Rates Dropping Across Top Networks

Do you know what social media success looks like for your business? Like most areas of marketing, results vary based on industry, target audience, and the ability to create...

What Is Accountability? | Partners in EXCELLENCE Blog -- Making A Difference

What Is Accountability? | Partners in EXCELLENCE Blog -- Making A Difference

We discuss accountability a lot, but do we really understand what it is, are we agreed on what it is? As I started to write this post, I went to the dictionary. Frankly, it...

Why Twitter is stuck (and will remain that way) - Schaefer Marketing Solutions: We Help Businesses {grow}

Why Twitter is stuck (and will remain that way) - Schaefer Marketing Solutions: We Help Businesses {grow}

This week Elon Musk suggested that people should pay to earn the blue verified account mark and other premium features (already available through Twitter Blue). This offer was...

From TikTok to CTV: Why media diversification matters and how to achieve it - ClickZ

From TikTok to CTV: Why media diversification matters and how to achieve it - ClickZ

When we look toward the future, it’s clear that we are rapidly moving into a world where users create and control. Very few are prepared for what this means for brands and media...

How to use TikTok to reach new audiences - AZ Big Media

How to use TikTok to reach new audiences - AZ Big Media

TikTok continues to grow at an astounding rate. Many people wish to capitalize on that trend but aren’t sure how to go about doing so. They wonder how some creators on the site...