The Case for Influencer Marketing (and How it Will Change Your Business)

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Did you know that 92% of people trust recommendations from individuals over brands? It makes sense if you think about it. After all, would you rather buy a product you’ve seen online or one that was recommended to you by someone you trust? For most, it’s the latter. And that’s where the power of influencer marketing comes in. It helps you connect with an all-new audience and on a much deeper level. Still not sure if influencer marketing is right for your business? In this episode of the Brand...