HypeIndexBETA
Top Brands
Nike, Vans, The North Face, Comme des Gar\u00e7ons, Dover Street Market, and Stone Island."},"link":"https:\/\/hypebeast.com\/tags\/supreme","link_brand":"https:\/\/hypebeast.com\/brands\/supreme"},"hypedb":{"image":"https:\/\/i1.wp.com\/hypebeast.com\/image\/2021\/06\/27993285_10156160510918739_6332376601241790563_o.png?","industries":[{"id":1029,"name":"Streetwear","slug":"streetwear","taxonomy":{"id":1029,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":0,"curr_value":0,"prev_rank":62,"curr_rank":231,"ranks":[12,12,5,3,4,7,15,32,6,5,7,7,4,6,9,3,6,6,10,13,18,43,231,4,5,8,14,31,47,62,231],"max_hype":0,"hypes_values":[6356,4841,10627,13545,11651,8143,4642,1439,16319,18889,14235,10809,17769,12121,6997,27235,23082,15899,10199,5787,2582,647,0,10801,8050,5757,3390,1659,520,58,0],"post_ids":[0,5830223,5830223,5831404,0,0,0,0,5835542,5835542,0,5840274,5840274,0,0,5843052,5843052,0,0,0,0,0,0,5851711,0,0,0,0,0,0,0],"short_url":[null,"hb4gymn","hb4gymn","hb4gzjg",null,null,null,null,"hb4h2qe","hb4h2qe",null,"hb4h6du","hb4h6du",null,null,"hb4h8j0","hb4h8j0",null,null,null,null,null,null,"hb4hf7j",null,null,null,null,null,null,null]},"one_month":{"term_id":155,"prev_value":20466,"prev_rank":9,"curr_value":20467,"curr_rank":10,"ranks":[4,4,4,4,4,4,4,5,4,5,5,5,5,5,5,5,6,6,6,6,6,6,6,6,6,6,6,8,9,9,10],"max_hype":642673,"hypes_values":[69467,63385,66550,68266,65254,60030,53026,45834,56500,59140,54497,50575,59522,55327,50075,68818,68059,63256,58474,53088,48155,43488,39062,46240,41476,38135,34129,30566,27124,23925,20941],"post_ids":[0,5830223,5830223,5831404,0,0,0,0,5835542,5835542,0,5840274,5840274,0,0,5843052,5843052,0,0,0,0,0,0,5851711,0,0,0,0,0,0,0],"short_url":[null,"hb4gymn","hb4gymn","hb4gzjg",null,null,null,null,"hb4h2qe","hb4h2qe",null,"hb4h6du","hb4h6du",null,null,"hb4h8j0","hb4h8j0",null,null,null,null,null,null,"hb4hf7j",null,null,null,null,null,null,null]},"half_year":{"term_id":155,"prev_value":278180,"prev_rank":5,"curr_value":278185,"curr_rank":5,"ranks":[5,5,5,5,5,5,5,5,4,4,4,4,4,4,4,4,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"max_hype":802782,"hypes_values":[289131,286474,293157,298571,299173,297265,292950,289029,302527,307898,305582,303417,314475,311979,307615,326950,327365,323830,319538,314906,310133,305558,300934,307903,304456,301047,296446,292223,287780,283336,278698],"post_ids":[0,5830223,5830223,5831404,0,0,0,0,5835542,5835542,0,5840274,5840274,0,0,5843052,5843052,0,0,0,0,0,0,5851711,0,0,0,0,0,0,0],"short_url":[null,"hb4gymn","hb4gymn","hb4gzjg",null,null,null,null,"hb4h2qe","hb4h2qe",null,"hb4h6du","hb4h6du",null,null,"hb4h8j0","hb4h8j0",null,null,null,null,null,null,"hb4hf7j",null,null,null,null,null,null,null]},"one_year":{"term_id":155,"prev_value":581767,"prev_rank":5,"curr_value":581775,"curr_rank":5,"ranks":[6,6,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5,5],"max_hype":802782,"hypes_values":[600020,596881,603118,608218,608437,606126,601319,597359,611003,616123,613566,611178,622012,619281,614704,633601,634079,630427,626161,621413,616433,611546,606714,613475,609663,606034,601133,596696,591947,587141,582089],"post_ids":[0,5830223,5830223,5831404,0,0,0,0,5835542,5835542,0,5840274,5840274,0,0,5843052,5843052,0,0,0,0,0,0,5851711,0,0,0,0,0,0,0],"short_url":[null,"hb4gymn","hb4gymn","hb4gzjg",null,null,null,null,"hb4h2qe","hb4h2qe",null,"hb4h6du","hb4h6du",null,null,"hb4h8j0","hb4h8j0",null,null,null,null,null,null,"hb4hf7j",null,null,null,null,null,null,null]},"preview":{"term_id":155,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":2600,"name":"AMBUSH","slug":"ambush","taxonomy":{"description":"AMBUSH\u00ae is a contemporary japanese jewelry label founded by japanese designers VERBAL and YOON, in 2008. The label has partnered with a variety of influential street brands and designers including A Bathing Ape\u00ae, NIGO, Maison Kitsune, sacai and UNDERCOVER. Additionally, Influencers such as Kanye West, Pharrell Williams, KiD CuDi and Big sean are viewed as notable fans of the label. "},"link":"https:\/\/hypebeast.com\/tags\/ambush","link_brand":"https:\/\/hypebeast.com\/brands\/ambush"},"hypedb":{"image":"https:\/\/i0.wp.com\/s3.store.hypebeast.com\/media\/wiki\/fixtures\/brand\/AMBUSH%C2%AE.jpeg","industries":[{"id":61,"name":"Accessories","slug":"accessories","taxonomy":{"id":61,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":1981,"curr_value":1986,"prev_rank":17,"curr_rank":26,"ranks":[50,48,49,49,50,454,455,455,455,455,457,27,23,27,26,36,46,12,8,8,8,9,24,19,8,6,7,11,21,17,26],"max_hype":0,"hypes_values":[584,406,238,109,28,0,0,0,0,0,0,2899,3693,2773,1847,1064,480,5866,15588,11368,7483,4284,1950,2414,6667,7242,6728,4691,2855,3593,2142],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,5839154,5839154,0,0,0,0,5846405,0,0,0,0,0,5841504,5853607,0,5856111,0,0,5858728,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,"hb4h5iq","hb4h5iq",null,null,null,null,"hb4hb45",null,null,null,null,null,"hb4h7c0","hb4hgo7",null,"hb4hilr",null,null,"hb4hkmg",null]},"one_month":{"term_id":2600,"prev_value":19306,"prev_rank":10,"curr_value":19319,"curr_rank":11,"ranks":[59,59,60,63,66,69,73,79,82,90,97,50,44,43,44,47,50,27,13,13,15,14,12,10,10,11,11,11,11,10,11],"max_hype":53764,"hypes_values":[3562,3303,3015,2723,2458,2204,1947,1710,1506,1306,1144,3876,5522,5422,5144,4805,4446,9823,23536,22799,21648,20312,19111,19379,23270,24510,24366,22959,21253,21846,20772],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,5839154,5839154,0,0,0,0,5846405,0,0,0,0,0,5841504,5853607,0,5856111,0,0,5858728,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,"hb4h5iq","hb4h5iq",null,null,null,null,"hb4hb45",null,null,null,null,null,"hb4h7c0","hb4hgo7",null,"hb4hilr",null,null,"hb4hkmg",null]},"half_year":{"term_id":2600,"prev_value":68018,"prev_rank":22,"curr_value":68033,"curr_rank":23,"ranks":[32,32,33,33,33,34,35,35,38,38,38,34,33,34,34,34,35,31,23,24,24,24,25,24,23,24,23,23,23,22,23],"max_hype":53764,"hypes_values":[42375,41838,41285,40728,40202,39676,39040,38403,37896,37365,36923,39292,40753,40502,40012,39504,38953,44071,58585,58802,58533,58067,57730,58941,63727,66155,67135,66955,66377,68139,68396],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,5839154,5839154,0,0,0,0,5846405,0,0,0,0,0,5841504,5853607,0,5856111,0,0,5858728,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,"hb4h5iq","hb4h5iq",null,null,null,null,"hb4hb45",null,null,null,null,null,"hb4h7c0","hb4hgo7",null,"hb4hilr",null,null,"hb4hkmg",null]},"one_year":{"term_id":2600,"prev_value":114406,"prev_rank":26,"curr_value":114422,"curr_rank":26,"ranks":[28,28,28,29,29,29,30,30,30,31,31,29,29,30,30,30,30,28,25,25,25,25,25,25,26,26,26,26,26,26,26],"max_hype":53764,"hypes_values":[87027,86510,85955,85388,84863,84329,83675,83026,82501,81824,81369,83707,85186,84929,84458,83950,83391,88512,103189,103494,103338,102961,102737,104097,109026,111626,112746,112727,112305,114252,114715],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,5839154,5839154,0,0,0,0,5846405,0,0,0,0,0,5841504,5853607,0,5856111,0,0,5858728,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,"hb4h5iq","hb4h5iq",null,null,null,null,"hb4hb45",null,null,null,null,null,"hb4h7c0","hb4hgo7",null,"hb4hilr",null,null,"hb4hkmg",null]},"preview":{"term_id":2600,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":3105,"name":"Burberry","slug":"burberry","taxonomy":{"description":"Founded in 1856 by Thomas Burberry in Basingstoke, UK, the brand started with an aim to create clothing that would protect its wearers from the harsh British weather. Almost 200 years later, with Italian designer Riccardo Tisci - formerly of Givenchy - at the helm, Burberry remains one of the most recognisable labels in the world, known for its outerwear and, of course, its famous check."},"link":"https:\/\/hypebeast.com\/tags\/burberry","link_brand":"https:\/\/hypebeast.com\/brands\/burberry"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F02%2FBurberry.jpg?cbr=1&q=90","industries":""},"stats":{"one_week":{"prev_value":1534,"curr_value":1595,"prev_rank":37,"curr_rank":49,"ranks":[22,26,31,45,361,28,25,19,28,39,40,41,46,49,49,57,68,361,361,362,379,379,8,6,3,4,5,9,17,37,49],"max_hype":0,"hypes_values":[2337,1347,614,156,0,1880,2922,2527,1688,970,1105,1493,1195,809,567,263,68,0,0,0,0,0,5245,6918,14578,14694,10721,6571,3416,1420,731],"post_ids":[0,0,0,0,0,5834395,5834395,0,0,0,5838251,5838251,0,0,0,0,0,0,0,0,0,0,5850302,5852802,5852802,0,5856419,0,0,0,5861407],"short_url":[null,null,null,null,null,"hb4h1uj","hb4h1uj",null,null,null,"hb4h4tn","hb4h4tn",null,null,null,null,null,null,null,null,null,null,"hb4he4e","hb4hg1u","hb4hg1u",null,"hb4hiub",null,null,null,"hb4hmov"]},"one_month":{"term_id":3105,"prev_value":19406,"prev_rank":11,"curr_value":19467,"curr_rank":12,"ranks":[20,20,20,23,24,24,23,25,27,29,31,32,35,40,41,43,45,52,56,62,64,68,28,21,11,10,10,10,10,11,12],"max_hype":32781,"hypes_values":[10699,9877,9088,8310,7562,8689,9816,9731,8967,8159,7857,8212,7799,7113,6814,6181,5591,5046,4602,4156,3726,3331,8098,10898,21524,26281,25664,24043,22335,20185,18783],"post_ids":[0,0,0,0,0,5834395,5834395,0,0,0,5838251,5838251,0,0,0,0,0,0,0,0,0,0,5850302,5852802,5852802,0,5856419,0,0,0,5861407],"short_url":[null,null,null,null,null,"hb4h1uj","hb4h1uj",null,null,null,"hb4h4tn","hb4h4tn",null,null,null,null,null,null,null,null,null,null,"hb4he4e","hb4hg1u","hb4hg1u",null,"hb4hiub",null,null,null,"hb4hmov"]},"half_year":{"term_id":3105,"prev_value":66981,"prev_rank":23,"curr_value":67045,"curr_rank":24,"ranks":[30,29,29,29,29,29,28,29,29,30,30,30,31,31,32,31,31,32,33,33,33,33,29,27,24,22,22,22,22,23,24],"max_hype":32781,"hypes_values":[44328,43904,43483,43000,42478,43800,45308,45660,45267,44768,44819,45434,45279,44790,44742,44262,43809,43226,42918,42558,42166,41838,47126,50378,61885,68108,68646,68096,67385,66538,65992],"post_ids":[0,0,0,0,0,5834395,5834395,0,0,0,5838251,5838251,0,0,0,0,0,0,0,0,0,0,5850302,5852802,5852802,0,5856419,0,0,0,5861407],"short_url":[null,null,null,null,null,"hb4h1uj","hb4h1uj",null,null,null,"hb4h4tn","hb4h4tn",null,null,null,null,null,null,null,null,null,null,"hb4he4e","hb4hg1u","hb4hg1u",null,"hb4hiub",null,null,null,"hb4hmov"]},"one_year":{"term_id":3105,"prev_value":117972,"prev_rank":25,"curr_value":118038,"curr_rank":25,"ranks":[25,25,25,25,25,25,25,25,25,25,25,25,25,25,25,25,25,25,26,26,26,26,26,26,25,24,25,25,25,25,25],"max_hype":66489,"hypes_values":[97461,96890,96323,95708,95052,96169,97557,97783,97272,96648,96619,97113,96834,96235,96076,95388,94814,94190,93789,93337,92854,92433,97782,101053,112445,118756,119355,118859,118203,117403,116909],"post_ids":[0,0,0,0,0,5834395,5834395,0,0,0,5838251,5838251,0,0,0,0,0,0,0,0,0,0,5850302,5852802,5852802,0,5856419,0,0,0,5861407],"short_url":[null,null,null,null,null,"hb4h1uj","hb4h1uj",null,null,null,"hb4h4tn","hb4h4tn",null,null,null,null,null,null,null,null,null,null,"hb4he4e","hb4hg1u","hb4hg1u",null,"hb4hiub",null,null,null,"hb4hmov"]},"preview":{"term_id":3105,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":559,"name":"Jordan Brand","slug":"jordan-brand","taxonomy":{"description":"Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. \r\n\r\nInitially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.\r\n"},"link":"https:\/\/hypebeast.com\/tags\/jordan-brand","link_brand":"https:\/\/hypebeast.com\/brands\/jordan-brand"},"hypedb":{"image":"https:\/\/i0.wp.com\/s3.store.hypebeast.com\/media\/wiki\/fixtures\/brand\/Jordan%20Brand.jpeg","industries":[{"id":123282,"name":"Footwear","slug":"footwear","taxonomy":{"id":27700,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":4004,"curr_value":4005,"prev_rank":7,"curr_rank":10,"ranks":[18,10,8,6,7,12,23,28,40,54,120,22,31,42,41,54,65,128,127,123,137,123,124,121,123,125,125,2,4,7,10],"max_hype":0,"hypes_values":[3527,6758,7940,10313,8225,5579,3188,1720,741,175,0,3199,2715,1266,737,334,84,0,0,0,0,0,0,0,0,0,0,19996,15732,11029,7106],"post_ids":[5830110,0,5831664,5831664,0,0,0,0,0,0,0,5838894,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5856846,0,0,0],"short_url":["hb4gyji",null,"hb4gzqo","hb4gzqo",null,null,null,null,null,null,null,"hb4h5bi",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hj66",null,null,null]},"one_month":{"term_id":559,"prev_value":16916,"prev_rank":12,"curr_value":16792,"curr_rank":13,"ranks":[11,10,9,8,8,8,10,10,11,13,14,14,14,17,19,25,27,32,35,37,43,49,59,65,73,84,94,12,12,12,13],"max_hype":68322,"hypes_values":[23422,26301,29084,32208,31469,29874,27590,24997,22652,20456,18373,20077,18115,15589,13943,12304,10769,8919,7727,6653,5682,4815,4038,3339,2663,2118,1651,21257,20960,19547,18168],"post_ids":[5830110,0,5831664,5831664,0,0,0,0,0,0,0,5838894,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5856846,0,0,0],"short_url":["hb4gyji",null,"hb4gzqo","hb4gzqo",null,null,null,null,null,null,null,"hb4h5bi",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hj66",null,null,null]},"half_year":{"term_id":559,"prev_value":176925,"prev_rank":9,"curr_value":176792,"curr_rank":9,"ranks":[7,7,7,7,7,7,7,7,7,7,7,7,8,8,8,8,8,8,9,9,9,9,9,9,9,9,9,9,9,9,9],"max_hype":191019,"hypes_values":[242371,244025,246064,248268,246003,243420,239382,235783,231798,227886,224248,224719,221159,217515,214100,210513,206704,202853,199280,195792,192291,188772,185235,181815,178391,174987,171635,188315,185726,182368,178484],"post_ids":[5830110,0,5831664,5831664,0,0,0,0,0,0,0,5838894,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5856846,0,0,0],"short_url":["hb4gyji",null,"hb4gzqo","hb4gzqo",null,null,null,null,null,null,null,"hb4h5bi",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hj66",null,null,null]},"one_year":{"term_id":559,"prev_value":432597,"prev_rank":8,"curr_value":432536,"curr_rank":8,"ranks":[8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8,8],"max_hype":347778,"hypes_values":[488672,490793,493377,496098,494407,492301,488904,486058,482592,479276,475970,476916,473931,470775,467764,464502,460994,457412,454048,450662,447329,443851,440362,437014,433665,430284,426943,443568,440906,437499,433706],"post_ids":[5830110,0,5831664,5831664,0,0,0,0,0,0,0,5838894,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5856846,0,0,0],"short_url":["hb4gyji",null,"hb4gzqo","hb4gzqo",null,null,null,null,null,null,null,"hb4h5bi",null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hj66",null,null,null]},"preview":{"term_id":559,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":240,"name":"ASICS","slug":"asics","taxonomy":{"description":"ASICS is a Japanese athletic equipment company, producing footwear and sports equipment for a wide array of sports, incepted as Onitsuka Co. Ltd. in 1949 by Kihachiro Onitsuka. It was originally aimed at producing basketball shoes in his hometown of Kobe, Japan. The company\u2019s trademark branding of crossed stripes first made its debut in the Mexico 66 design and has since become ubiquitous. "},"link":"https:\/\/hypebeast.com\/tags\/asics","link_brand":"https:\/\/hypebeast.com\/brands\/asics"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F02%2FASICS.jpg?cbr=1&q=90","industries":[{"id":123282,"name":"Footwear","slug":"footwear","taxonomy":{"id":27700,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":6174,"curr_value":6297,"prev_rank":24,"curr_rank":15,"ranks":[14,20,25,35,36,9,13,13,19,30,55,46,26,21,20,19,16,13,16,10,9,8,17,30,42,13,24,30,39,24,15],"max_hype":2647,"hypes_values":[4288,2687,1422,678,328,5923,5142,3790,2544,1486,168,1123,3034,3196,2748,2670,4001,5755,5013,8392,7392,5024,3086,1648,699,4161,2382,1690,1009,2231,4745],"post_ids":[0,0,0,0,0,5834033,0,0,0,0,0,5840141,5840141,5841643,0,5843757,5843757,5832054,0,5848780,0,0,0,0,0,5854723,0,0,0,5859839,5859839],"short_url":[null,null,null,null,null,"hb4h1kh",null,null,null,null,null,"hb4h6a5","hb4h6a5","hb4h7fv",null,"hb4h92l","hb4h92l","hb4h01i",null,"hb4hcy4",null,null,null,null,null,"hb4hhj7",null,null,null,"hb4hlhb","hb4hlhb"]},"one_month":{"term_id":240,"prev_value":19152,"prev_rank":15,"curr_value":19290,"curr_rank":14,"ranks":[8,9,10,11,12,10,13,16,17,22,24,27,24,23,23,21,17,15,17,14,11,11,11,11,12,13,13,15,15,15,14],"max_hype":11269,"hypes_values":[31784,28970,25713,22560,19825,23249,21877,19712,17584,15339,13126,12644,13841,13908,13673,13966,15949,18377,18651,22410,22869,21577,20094,18454,16864,19622,18229,16525,15157,15342,18109],"post_ids":[0,0,0,0,0,5834033,0,0,0,0,0,5840141,5840141,5841643,0,5843757,5843757,5832054,0,5848780,0,0,0,0,0,5854723,0,0,0,5859839,5859839],"short_url":[null,null,null,null,null,"hb4h1kh",null,null,null,null,null,"hb4h6a5","hb4h6a5","hb4h7fv",null,"hb4h92l","hb4h92l","hb4h01i",null,"hb4hcy4",null,null,null,null,null,"hb4hhj7",null,null,null,"hb4hlhb","hb4hlhb"]},"half_year":{"term_id":240,"prev_value":146962,"prev_rank":11,"curr_value":147110,"curr_rank":11,"ranks":[10,10,10,10,10,10,10,11,11,11,11,11,11,11,11,11,11,11,12,11,11,11,12,12,12,11,11,11,12,11,11],"max_hype":57124,"hypes_values":[152228,151218,149755,147967,146334,150485,150708,149224,147623,145733,143797,143012,143898,143730,143274,143406,145266,147569,147642,151266,151838,150489,149030,147336,145576,148230,146836,145227,143533,143582,146108],"post_ids":[0,0,0,0,0,5834033,0,0,0,0,0,5840141,5840141,5841643,0,5843757,5843757,5832054,0,5848780,0,0,0,0,0,5854723,0,0,0,5859839,5859839],"short_url":[null,null,null,null,null,"hb4h1kh",null,null,null,null,null,"hb4h6a5","hb4h6a5","hb4h7fv",null,"hb4h92l","hb4h92l","hb4h01i",null,"hb4hcy4",null,null,null,null,null,"hb4hhj7",null,null,null,"hb4hlhb","hb4hlhb"]},"one_year":{"term_id":240,"prev_value":259644,"prev_rank":13,"curr_value":259800,"curr_rank":13,"ranks":[11,11,11,12,12,12,12,12,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13,13],"max_hype":184126,"hypes_values":[250184,249688,248741,247522,246352,250953,251773,250737,249663,248344,246898,246547,247875,248147,248135,248733,251040,253780,254354,258433,259449,258627,257679,256394,255126,258247,257424,256293,255018,255539,258580],"post_ids":[0,0,0,0,0,5834033,0,0,0,0,0,5840141,5840141,5841643,0,5843757,5843757,5832054,0,5848780,0,0,0,0,0,5854723,0,0,0,5859839,5859839],"short_url":[null,null,null,null,null,"hb4h1kh",null,null,null,null,null,"hb4h6a5","hb4h6a5","hb4h7fv",null,"hb4h92l","hb4h92l","hb4h01i",null,"hb4hcy4",null,null,null,null,null,"hb4hhj7",null,null,null,"hb4hlhb","hb4hlhb"]},"preview":{"term_id":240,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":124202,"name":"Crocs","slug":"crocs","taxonomy":{"description":"Crocs, Inc. is based in Niwot, Colorado, and was founded by Lyndon \"Duke\" Hanson, and George Boedecker Jr. after acquiring the Foam Creations company in the early 2000s. Known for their patented clogs, which feature an injection-molded EVA foam, the chunky shoes have transcended their medical footwear associations to become a cultural fashion icon over the years. The brand has released collaborations with dozens of brands in various categories, including Balenciaga, KFC and even artists like Post Malone. It also continues to be worn by high-profile figures to this day, including presidents and first ladies alike."},"link":"https:\/\/hypebeast.com\/tags\/crocs","link_brand":"https:\/\/hypebeast.com\/brands\/crocs"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F03%2FCrocs-1.jpeg?cbr=1&q=90","industries":""},"stats":{"one_week":{"prev_value":1173,"curr_value":1173,"prev_rank":12,"curr_rank":22,"ranks":[610,526,526,10,3,4,6,10,18,35,52,636,635,635,634,634,10,8,11,11,14,22,49,632,632,633,9,7,9,12,22],"max_hype":0,"hypes_values":[0,0,0,6813,13955,14032,10226,5603,2869,1201,289,0,0,0,0,0,6471,10456,9586,6379,3658,1643,414,0,0,0,5330,7691,6071,4433,2624],"post_ids":[0,0,0,5831813,5832937,5833608,0,0,0,0,0,0,0,0,0,0,5845059,0,0,0,0,0,0,0,0,0,5856418,0,0,0,0],"short_url":[null,null,null,"hb4gzut","hb4h0q1","hb4h18o",null,null,null,null,null,null,null,null,null,null,"hb4ha2r",null,null,null,null,null,null,null,null,null,"hb4hiua",null,null,null,null]},"one_month":{"term_id":124202,"prev_value":15408,"prev_rank":13,"curr_value":15412,"curr_rank":15,"ranks":[55,61,69,22,14,12,11,12,12,14,13,16,17,20,24,27,15,11,11,12,14,15,15,15,16,20,14,14,13,13,15],"max_hype":11031,"hypes_values":[3860,3099,2479,8713,17034,22593,22594,21074,19932,19367,18465,17190,15817,14462,13178,11960,17257,23013,25136,23540,21674,19745,17490,15735,14068,12502,16359,19442,18761,18184,16924],"post_ids":[0,0,0,5831813,5832937,5833608,0,0,0,0,0,0,0,0,0,0,5845059,0,0,0,0,0,0,0,0,0,5856418,0,0,0,0],"short_url":[null,null,null,"hb4gzut","hb4h0q1","hb4h18o",null,null,null,null,null,null,null,null,null,null,"hb4ha2r",null,null,null,null,null,null,null,null,null,"hb4hiua",null,null,null,null]},"half_year":{"term_id":124202,"prev_value":129443,"prev_rank":13,"curr_value":129463,"curr_rank":13,"ranks":[11,11,11,11,11,11,11,12,13,13,13,13,13,13,13,13,13,12,13,13,13,13,13,13,13,13,13,13,13,13,13],"max_hype":187035,"hypes_values":[125936,124051,122175,127167,134488,140092,139871,138121,136714,136057,135032,133391,131514,129555,127667,125841,130480,136492,139421,138096,136409,134567,132274,130340,128370,126594,130091,133215,132462,131425,129924],"post_ids":[0,0,0,5831813,5832937,5833608,0,0,0,0,0,0,0,0,0,0,5845059,0,0,0,0,0,0,0,0,0,5856418,0,0,0,0],"short_url":[null,null,null,"hb4gzut","hb4h0q1","hb4h18o",null,null,null,null,null,null,null,null,null,null,"hb4ha2r",null,null,null,null,null,null,null,null,null,"hb4hiua",null,null,null,null]},"one_year":{"term_id":124202,"prev_value":266376,"prev_rank":12,"curr_value":266400,"curr_rank":12,"ranks":[10,10,10,10,9,9,11,11,11,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12,12],"max_hype":187035,"hypes_values":[253031,251308,249526,254844,262444,268759,268989,267659,266594,266293,265620,264306,262731,261048,259421,257858,262779,269151,272531,271566,270201,268652,266833,265152,263475,261852,265511,268935,268409,267802,266617],"post_ids":[0,0,0,5831813,5832937,5833608,0,0,0,0,0,0,0,0,0,0,5845059,0,0,0,0,0,0,0,0,0,5856418,0,0,0,0],"short_url":[null,null,null,"hb4gzut","hb4h0q1","hb4h18o",null,null,null,null,null,null,null,null,null,null,"hb4ha2r",null,null,null,null,null,null,null,null,null,"hb4hiua",null,null,null,null]},"preview":{"term_id":124202,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":792,"name":"Dr. Martens","slug":"dr-martens","taxonomy":{"description":"Dr. Marten is a British footwear and apparel brand founded by Klaus M\u00e4rtens, known for its boots with air-cushioned soles, welted construction, and yellow stitching. \r\n\r\nKlaus M\u00e4rtens was a doctor in Germany during WWII. While on leave in 1945, he injured his ankle while skiing and wanted to create shoes that were more comfortable than his standard army boots. He then designed the boots to have more cushioning, made of supple leather with tires as the sole. When the war was over, Dr. Martens and his business partner began using discarded rubber for production, and the comfort of the boots made it exceptionally popular with housewives at the time, with 80% of sales going to women over the age of 40. The boots\u2019 popularity continued into the 1950s, with high sales necessitating a second factory in Munich. Looking at expanding internationally, Martens and his business partner sold the rights to British shoe manufacturers Grigg\u2019s Group Ltd. Trademarking the AirWair technology and adding the signature yellow stitching, the first boot came out in 1960 to high demand, with the boots later becoming popular with punk subcultures and skinheads in the \u201880s. By the 1990s, the boots were associated with grunge fashion and more than 10 million pairs were being produced a year."},"link":"https:\/\/hypebeast.com\/tags\/dr-martens","link_brand":"https:\/\/hypebeast.com\/brands\/dr-martens"},"hypedb":{"image":"https:\/\/i0.wp.com\/s3.store.hypebeast.com\/media\/wiki\/fixtures\/brand\/Dr.%20Martens.jpeg","industries":[{"id":123282,"name":"Footwear","slug":"footwear","taxonomy":{"id":27700,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":9704,"curr_value":9736,"prev_rank":9,"curr_rank":7,"ranks":[32,30,34,41,45,621,621,621,623,625,622,622,621,620,618,618,617,620,620,620,619,619,617,616,617,618,616,617,58,9,7],"max_hype":0,"hypes_values":[1328,925,570,266,69,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,146,8383,9387],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5858140,5858140,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hk64","hb4hk64",null]},"one_month":{"term_id":792,"prev_value":16569,"prev_rank":25,"curr_value":16623,"curr_rank":16,"ranks":[77,75,73,76,75,73,75,84,85,88,94,101,108,109,109,113,120,128,134,138,137,137,138,143,146,148,151,651,148,25,16],"max_hype":34106,"hypes_values":[2268,2295,2334,2268,2167,2042,1901,1588,1448,1317,1189,1058,936,819,712,611,515,427,348,276,212,156,109,70,39,17,4,0,146,10662,16027],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5858140,5858140,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hk64","hb4hk64",null]},"half_year":{"term_id":792,"prev_value":25891,"prev_rank":60,"curr_value":25954,"curr_rank":48,"ranks":[81,79,80,80,82,82,84,86,86,86,90,91,92,95,96,96,96,99,103,103,105,106,107,109,111,112,114,115,117,60,48],"max_hype":34106,"hypes_values":[13339,13275,13232,13101,12906,12713,12495,12219,11986,11765,11547,11305,11073,10839,10624,10405,10188,9973,9738,9533,9325,9106,8883,8683,8430,8248,8049,7870,7812,18774,25314],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5858140,5858140,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hk64","hb4hk64",null]},"one_year":{"term_id":792,"prev_value":55662,"prev_rank":52,"curr_value":55727,"curr_rank":50,"ranks":[55,56,55,55,55,54,55,55,55,55,55,57,59,59,59,60,60,60,60,60,61,61,63,64,66,66,68,68,68,52,50],"max_hype":42027,"hypes_values":[46457,46259,46094,45840,45714,45543,45292,44963,44623,44297,43956,43595,43233,42865,42516,42164,41902,41603,41261,40920,40558,40184,39779,39407,38889,38535,38171,37853,37695,48531,55058],"post_ids":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,5858140,5858140,0],"short_url":[null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,null,"hb4hk64","hb4hk64",null]},"preview":{"term_id":792,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":6409,"name":"Palace","slug":"palace","taxonomy":{"description":"Founded in 2010 by Lev Tanju, Palace has grown into one of the most sought-after independent British skateboard brands of modern skate culture. Reflecting its rapid rise not only in the skate community, but also in the fashion world, the brand\u2019s clothing has already been worn by the likes of A$AP Rocky, Jay-Z, Drake, Virgil Abloh and Rihanna, some of the world\u2019s biggest style influencers, making the brand\u2019s seasonal collections high in demand."},"link":"https:\/\/hypebeast.com\/tags\/palace","link_brand":"https:\/\/hypebeast.com\/brands\/palace"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F04%2FPalace-e1617527285856.jpg?cbr=1&q=90","industries":""},"stats":{"one_week":{"prev_value":5221,"curr_value":5249,"prev_rank":14,"curr_rank":14,"ranks":[51,51,14,22,23,31,41,46,16,21,10,14,22,30,37,13,9,10,14,18,27,41,57,309,310,59,21,24,26,14,14],"max_hype":10608,"hypes_values":[555,326,2905,2424,1684,1036,465,117,3200,2959,8307,6153,4085,2317,1036,5075,9959,8045,5985,3811,1985,756,147,0,0,252,2695,2221,1787,4295,5070],"post_ids":[0,5830225,5830225,0,0,0,0,0,5836051,5836372,5836372,0,0,0,0,5843060,5843060,0,0,0,0,0,0,0,0,5853879,5853879,0,0,5858749,5858749],"short_url":[null,"hb4gymp","hb4gymp",null,null,null,null,null,"hb4h34j","hb4h3dg","hb4h3dg",null,null,null,null,"hb4h8j8","hb4h8j8",null,null,null,null,null,null,null,null,"hb4hgvr","hb4hgvr",null,null,"hb4hkn1","hb4hkn1"]},"one_month":{"term_id":6409,"prev_value":16102,"prev_rank":17,"curr_value":16142,"curr_rank":17,"ranks":[18,18,16,17,19,22,26,29,25,27,18,21,23,26,27,17,12,14,16,18,18,18,18,18,22,23,21,22,22,17,17],"max_hype":71552,"hypes_values":[11335,10391,12845,12307,11421,10358,9295,8287,10582,9511,16331,15264,14260,13003,11806,15541,21032,20632,20094,18964,17396,15887,14471,13015,11019,10139,12222,11534,11197,14146,15850],"post_ids":[0,5830225,5830225,0,0,0,0,0,5836051,5836372,5836372,0,0,0,0,5843060,5843060,0,0,0,0,0,0,0,0,5853879,5853879,0,0,5858749,5858749],"short_url":[null,"hb4gymp","hb4gymp",null,null,null,null,null,"hb4h34j","hb4h3dg","hb4h3dg",null,null,null,null,"hb4h8j8","hb4h8j8",null,null,null,null,null,null,null,null,"hb4hgvr","hb4hgvr",null,null,"hb4hkn1","hb4hkn1"]},"half_year":{"term_id":6409,"prev_value":83251,"prev_rank":18,"curr_value":83300,"curr_rank":18,"ranks":[21,21,20,20,20,20,20,20,21,21,20,20,20,20,20,20,17,17,17,18,18,18,19,19,19,19,19,19,19,18,18],"max_hype":71552,"hypes_values":[69184,68143,70701,70416,69590,69005,67908,66778,68971,67786,75029,74608,74033,72945,71840,75699,81614,81903,82158,81709,80598,79467,78460,77031,75934,75242,77587,77116,76871,80725,83013],"post_ids":[0,5830225,5830225,0,0,0,0,0,5836051,5836372,5836372,0,0,0,0,5843060,5843060,0,0,0,0,0,0,0,0,5853879,5853879,0,0,5858749,5858749],"short_url":[null,"hb4gymp","hb4gymp",null,null,null,null,null,"hb4h34j","hb4h3dg","hb4h3dg",null,null,null,null,"hb4h8j8","hb4h8j8",null,null,null,null,null,null,null,null,"hb4hgvr","hb4hgvr",null,null,"hb4hkn1","hb4hkn1"]},"one_year":{"term_id":6409,"prev_value":174894,"prev_rank":17,"curr_value":174944,"curr_rank":17,"ranks":[19,19,19,19,19,19,19,19,19,19,18,18,18,18,18,18,18,18,18,18,18,18,18,18,18,18,18,18,18,17,17],"max_hype":123939,"hypes_values":[164416,163227,165612,165209,164316,163609,162363,161072,163115,161783,168926,168471,167805,166571,165312,169035,174844,175017,175206,174693,173450,172192,171041,169357,168241,167411,169493,168862,168594,172357,174574],"post_ids":[0,5830225,5830225,0,0,0,0,0,5836051,5836372,5836372,0,0,0,0,5843060,5843060,0,0,0,0,0,0,0,0,5853879,5853879,0,0,5858749,5858749],"short_url":[null,"hb4gymp","hb4gymp",null,null,null,null,null,"hb4h34j","hb4h3dg","hb4h3dg",null,null,null,null,"hb4h8j8","hb4h8j8",null,null,null,null,null,null,null,null,"hb4hgvr","hb4hgvr",null,null,"hb4hkn1","hb4hkn1"]},"preview":{"term_id":6409,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":16039,"name":"Salomon","slug":"salomon","taxonomy":{"description":""},"link":"https:\/\/hypebeast.com\/tags\/salomon","link_brand":"https:\/\/hypebeast.com\/brands\/salomon"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F02%2FSalomon-scaled-e1612940246661.jpg?cbr=1&q=90","industries":""},"stats":{"one_week":{"prev_value":816,"curr_value":865,"prev_rank":330,"curr_rank":55,"ranks":[35,35,41,52,39,30,37,39,44,51,59,329,322,338,337,330,340,329,12,7,4,4,5,9,19,44,65,339,331,330,55],"max_hype":0,"hypes_values":[1200,696,318,81,178,1050,1045,748,452,213,55,0,0,0,0,0,0,0,9431,16567,18235,14412,9811,4844,2228,778,146,0,0,0,362],"post_ids":[0,0,0,0,5833595,5833595,0,0,0,0,0,0,0,0,0,0,0,0,5846906,5848238,5844828,0,0,0,0,0,0,0,0,0,5861368],"short_url":[null,null,null,null,"hb4h18b","hb4h18b",null,null,null,null,null,null,null,null,null,null,null,null,"hb4hbi2","hb4hcj2","hb4h9wc",null,null,null,null,null,null,null,null,null,"hb4hmns"]},"one_month":{"term_id":16039,"prev_value":14992,"prev_rank":14,"curr_value":15043,"curr_rank":18,"ranks":[50,53,57,60,60,53,50,48,48,54,60,68,74,80,78,85,91,103,23,17,9,8,9,9,9,12,12,13,14,14,18],"max_hype":4708,"hypes_values":[4116,3768,3444,3112,2985,3862,4056,3888,3662,3254,2997,2726,2448,2196,1963,1744,1533,1334,10579,19789,25816,28567,28492,26745,25087,23341,21502,19754,17745,16130,14930],"post_ids":[0,0,0,0,5833595,5833595,0,0,0,0,0,0,0,0,0,0,0,0,5846906,5848238,5844828,0,0,0,0,0,0,0,0,0,5861368],"short_url":[null,null,null,null,"hb4h18b","hb4h18b",null,null,null,null,null,null,null,null,null,null,null,null,"hb4hbi2","hb4hcj2","hb4h9wc",null,null,null,null,null,null,null,null,null,"hb4hmns"]},"half_year":{"term_id":16039,"prev_value":68856,"prev_rank":21,"curr_value":68871,"curr_rank":22,"ranks":[24,24,24,24,25,24,24,24,26,28,28,28,29,29,30,32,32,33,27,23,22,22,21,21,21,21,21,21,21,21,22],"max_hype":9254,"hypes_values":[53212,52500,51789,50932,50369,50833,50589,50012,49337,48619,47926,47182,46438,45641,44845,44123,43410,42706,51440,60740,67528,72011,73312,73449,72974,72366,71521,70598,69859,69062,68563],"post_ids":[0,0,0,0,5833595,5833595,0,0,0,0,0,0,0,0,0,0,0,0,5846906,5848238,5844828,0,0,0,0,0,0,0,0,0,5861368],"short_url":[null,null,null,null,"hb4h18b","hb4h18b",null,null,null,null,null,null,null,null,null,null,null,null,"hb4hbi2","hb4hcj2","hb4h9wc",null,null,null,null,null,null,null,null,null,"hb4hmns"]},"one_year":{"term_id":16039,"prev_value":128495,"prev_rank":22,"curr_value":128531,"curr_rank":22,"ranks":[23,23,23,24,24,24,24,24,24,24,24,24,24,24,24,24,24,24,24,24,22,22,22,22,22,22,22,22,22,22,22],"max_hype":23694,"hypes_values":[108040,107389,106826,106136,105669,106255,106121,105658,105091,104529,103932,103302,102663,101973,101285,100649,100008,99386,108193,117611,124602,129367,130967,131431,131175,130738,130175,129504,128983,128394,128087],"post_ids":[0,0,0,0,5833595,5833595,0,0,0,0,0,0,0,0,0,0,0,0,5846906,5848238,5844828,0,0,0,0,0,0,0,0,0,5861368],"short_url":[null,null,null,null,"hb4h18b","hb4h18b",null,null,null,null,null,null,null,null,null,null,null,null,"hb4hbi2","hb4hcj2","hb4h9wc",null,null,null,null,null,null,null,null,null,"hb4hmns"]},"preview":{"term_id":16039,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":285,"name":"Undercover","slug":"undercover","taxonomy":{"description":"Founded by Jun Takahashi, UNDERCOVER is a Japanese fashion imprint known for its punk-fused, American-influenced streetwear styles. Takahashi was heavily influenced by the British Punk Rock band \u2018The Sex Pistols\u2019, hence UNDERCOVER epitomises the essence of \u2018Japanese cool\u2019."},"link":"https:\/\/hypebeast.com\/tags\/undercover","link_brand":"https:\/\/hypebeast.com\/brands\/undercover"},"hypedb":{"image":"https:\/\/i0.wp.com\/s3.store.hypebeast.com\/media\/wiki\/fixtures\/brand\/UNDERCOVER.jpeg","industries":[{"id":1029,"name":"Streetwear","slug":"streetwear","taxonomy":{"id":1029,"name":"post_tag"}}]},"stats":{"one_week":{"prev_value":8484,"curr_value":8592,"prev_rank":27,"curr_rank":9,"ranks":[3,3,4,11,26,43,49,45,50,56,30,47,58,59,62,69,269,267,265,264,265,265,22,15,10,16,27,42,53,27,9],"max_hype":3276,"hypes_values":[22487,17520,11504,6640,1262,347,228,135,71,18,1835,1063,711,426,192,48,0,0,0,0,0,0,2232,2664,4265,3304,2214,877,331,2017,7833],"post_ids":[0,0,0,5832390,5832390,0,0,0,0,0,5837455,0,0,0,0,0,0,0,0,0,0,0,5850816,0,5850571,0,0,0,0,5859643,5859643],"short_url":[null,null,null,"hb4h0au","hb4h0au",null,null,null,null,null,"hb4h47j",null,null,null,null,null,null,null,null,null,null,null,"hb4heio",null,"hb4hebv",null,null,null,null,"hb4hlbv","hb4hlbv"]},"one_month":{"term_id":285,"prev_value":14870,"prev_rank":34,"curr_value":15008,"curr_rank":19,"ranks":[9,8,8,9,9,9,12,13,14,19,16,22,25,28,30,34,34,36,39,43,49,61,43,39,30,31,33,34,39,34,19],"max_hype":12934,"hypes_values":[31111,32842,31893,30132,26618,24550,22536,20639,18881,17134,17266,15237,13661,12203,10755,9391,9031,8185,7058,5936,4906,3982,5358,5741,7318,6910,6272,5528,5077,6657,14279],"post_ids":[0,0,0,5832390,5832390,0,0,0,0,0,5837455,0,0,0,0,0,0,0,0,0,0,0,5850816,0,5850571,0,0,0,0,5859643,5859643],"short_url":[null,null,null,"hb4h0au","hb4h0au",null,null,null,null,null,"hb4h47j",null,null,null,null,null,null,null,null,null,null,null,"hb4heio",null,"hb4hebv",null,null,null,null,"hb4hlbv","hb4hlbv"]},"half_year":{"term_id":285,"prev_value":70796,"prev_rank":26,"curr_value":70942,"curr_rank":21,"ranks":[29,26,25,25,26,26,25,25,27,29,26,26,28,28,29,29,25,24,25,25,25,25,24,23,25,25,26,26,26,26,21],"max_hype":187156,"hypes_values":[44451,48561,49862,50122,49886,49559,49190,48845,48542,48135,49473,49028,48549,48114,47523,46988,51059,53311,53939,54134,54444,55409,58027,59375,61592,63290,62891,62168,60976,62241,70113],"post_ids":[0,0,0,5832390,5832390,0,0,0,0,0,5837455,0,0,0,0,0,0,0,0,0,0,0,5850816,0,5850571,0,0,0,0,5859643,5859643],"short_url":[null,null,null,"hb4h0au","hb4h0au",null,null,null,null,null,"hb4h47j",null,null,null,null,null,null,null,null,null,null,null,"hb4heio",null,"hb4hebv",null,null,null,null,"hb4hlbv","hb4hlbv"]},"one_year":{"term_id":285,"prev_value":98476,"prev_rank":27,"curr_value":98625,"curr_rank":27,"ranks":[44,40,39,37,37,38,38,38,38,39,37,37,38,38,38,38,36,35,33,33,33,32,31,29,27,27,27,27,27,27,27],"max_hype":187156,"hypes_values":[66265,70444,71814,72079,72065,71786,71458,71149,70940,70594,71969,71652,71227,70861,70361,69890,74560,77252,78145,78572,79137,80458,83373,84971,87440,89677,89507,88948,88166,89618,97743],"post_ids":[0,0,0,5832390,5832390,0,0,0,0,0,5837455,0,0,0,0,0,0,0,0,0,0,0,5850816,0,5850571,0,0,0,0,5859643,5859643],"short_url":[null,null,null,"hb4h0au","hb4h0au",null,null,null,null,null,"hb4h47j",null,null,null,null,null,null,null,null,null,null,null,"hb4heio",null,"hb4hebv",null,null,null,null,"hb4hlbv","hb4hlbv"]},"preview":{"term_id":285,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}},{"term":{"id":1479,"name":"Gucci","slug":"gucci","taxonomy":{"description":"Founded in 1921, Gucci was known for its Italian-made luggage and leather goods until it was reinvigorated by designer Tom Ford during the 1990s. Under the stewardship of its current creative director, Alessandro Michele, the label is now best known for its eclectic styling, historic references, and freewheeling approach to gender fluidity, and has become one of the world\u2019s most lucrative \u2014 and widely imitated \u2014 luxury houses."},"link":"https:\/\/hypebeast.com\/tags\/gucci","link_brand":"https:\/\/hypebeast.com\/brands\/gucci"},"hypedb":{"image":"https:\/\/image-cdn.hypb.st\/https%3A%2F%2Fhypebeast.com%2Fimage%2F2021%2F03%2FGucci.jpg?cbr=1&q=90","industries":""},"stats":{"one_week":{"prev_value":4303,"curr_value":4308,"prev_rank":11,"curr_rank":17,"ranks":[58,63,29,9,9,16,20,36,21,11,4,4,8,10,13,29,51,597,597,17,11,10,19,32,43,60,597,599,27,11,17],"max_hype":3662,"hypes_values":[396,101,1133,7943,7069,5113,3369,979,2162,7250,19431,18154,12940,8063,4194,1636,340,0,0,3846,4641,3604,2468,1427,643,162,0,0,1679,4437,4231],"post_ids":[0,0,5831724,5831724,0,0,0,0,5835646,5835646,5837078,5838218,0,0,0,0,0,0,0,5848760,0,0,0,0,0,0,0,0,5857399,5857399,0],"short_url":[null,null,"hb4gzsc","hb4gzsc",null,null,null,null,"hb4h2ta","hb4h2ta","hb4h3x2","hb4h4sq",null,null,null,null,null,null,null,"hb4hcxk",null,null,null,null,null,null,null,null,"hb4hjlj","hb4hjlj",null]},"one_month":{"term_id":1479,"prev_value":13315,"prev_rank":19,"curr_value":13324,"curr_rank":20,"ranks":[25,25,22,14,15,16,20,23,22,16,9,9,8,8,8,8,10,10,14,11,10,10,10,12,13,16,22,27,24,19,20],"max_hype":23326,"hypes_values":[8947,8222,8609,15215,15638,14889,13949,12337,13239,18317,32635,36096,34998,33091,30810,28641,26359,24105,21949,23696,23754,22120,20309,17832,15935,14067,11936,10150,10430,12768,13219],"post_ids":[0,0,5831724,5831724,0,0,0,0,5835646,5835646,5837078,5838218,0,0,0,0,0,0,0,5848760,0,0,0,0,0,0,0,0,5857399,5857399,0],"short_url":[null,null,"hb4gzsc","hb4gzsc",null,null,null,null,"hb4h2ta","hb4h2ta","hb4h3x2","hb4h4sq",null,null,null,null,null,null,null,"hb4hcxk",null,null,null,null,null,null,null,null,"hb4hjlj","hb4hjlj",null]},"half_year":{"term_id":1479,"prev_value":99147,"prev_rank":15,"curr_value":99163,"curr_rank":15,"ranks":[18,18,18,17,17,18,18,18,17,15,15,15,14,14,14,14,14,14,14,14,14,14,14,14,14,14,15,15,15,15,15],"max_hype":128564,"hypes_values":[82576,81325,81087,87187,87477,86592,85715,84281,84963,89987,104762,109529,109853,109273,108190,107189,105920,104560,103201,105533,106464,105479,104172,102356,100753,99171,97399,95793,95913,98596,99217],"post_ids":[0,0,5831724,5831724,0,0,0,0,5835646,5835646,5837078,5838218,0,0,0,0,0,0,0,5848760,0,0,0,0,0,0,0,0,5857399,5857399,0],"short_url":[null,null,"hb4gzsc","hb4gzsc",null,null,null,null,"hb4h2ta","hb4h2ta","hb4h3x2","hb4h4sq",null,null,null,null,null,null,null,"hb4hcxk",null,null,null,null,null,null,null,null,"hb4hjlj","hb4hjlj",null]},"one_year":{"term_id":1479,"prev_value":219755,"prev_rank":14,"curr_value":219772,"curr_rank":14,"ranks":[14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14,14],"max_hype":128564,"hypes_values":[209262,207676,207124,212932,212914,211768,210523,208859,209267,214033,228643,233218,233431,232736,231499,230357,228951,227418,225911,228015,228780,227691,226205,224257,222508,220721,218801,217041,216923,219476,219873],"post_ids":[0,0,5831724,5831724,0,0,0,0,5835646,5835646,5837078,5838218,0,0,0,0,0,0,0,5848760,0,0,0,0,0,0,0,0,5857399,5857399,0],"short_url":[null,null,"hb4gzsc","hb4gzsc",null,null,null,null,"hb4h2ta","hb4h2ta","hb4h3x2","hb4h4sq",null,null,null,null,null,null,null,"hb4hcxk",null,null,null,null,null,null,null,null,"hb4hjlj","hb4hjlj",null]},"preview":{"term_id":1479,"prev_value":0,"prev_rank":0,"curr_value":0,"curr_rank":0,"ranks":[0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0,0]}}}]" :ga="{ category: 'navigation bar', actionClick: 'clicks_brand' }" >