How to Come Up With a Killer Brand Name
In business, first impressions last. Your brand name will become your business identity, and it’s crucial to come up with a name that’s striking and original. At the same time,...
11/06/2022
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In business, first impressions last. Your brand name will become your business identity, and it’s crucial to come up with a name that’s striking and original. At the same time,...
11/06/2022
The metaverse is a playground of innovation, experimentation, and opportunity. At the same time, it can be difficult for many brands to know how and where to get started in this...
10/28/2022
Abercrombie & Fitch has had a tumultuous brand history. Known for its topless male marketing, exclusive preppy fashion and dimly-lit stores, Abercrombie was at the center of the...
10/24/2022
Your consulting/advisory business is tooling along—you’re making money, your revenue trend is steadily up, you’re adding clients and buyers. But something is still missing. You...
10/17/2022
When you hear the word evangelism, religious connotations might spring to mind, but in modern times, it can extend to other areas. Today evangelism may denote a vehement and...
10/17/2022
Contact 6 Ways To Build Business Brand Awareness No matter how great your product or service is, out of all competitors in the market, it is tough for a business to stand out....
10/16/2022
Before 2005 the word “influencer” probably had a different connotation than what it would have today. Over the last decade and a half, social media content creators have become...
10/14/2022
The pandemic has majorly affected the global supply chain, with 60% of U.S. adults in an August 2021 Gallup survey saying that they’ve been unable to get a product they wanted...
10/11/2022
There are brand gurus who say, "We can envisage a day when the marketing notion itself will become obsolete, to be replaced by a new concept called "branding." However, in the...
10/09/2022
Virtually every business has curated, edited and uploaded content for Twitter, LinkedIn, Facebook and other social media platforms. Still, much of this content gets only a few...
10/06/2022
If you’re putting in the time and effort to create and publish content for your business, you want to make sure you’re doing it right—that means generating traffic, building...
10/05/2022
Between March and August 2020, one in five consumers switched brands, and seven in ten tried new digital shopping channels (McKinsey). With the market becoming more complex and...
10/02/2022