Identity Marketing

At ID, we take the long view with the goal of moving your organization forward and communicating the core of your business with your audience. With your end goals in mind, we do rigorous research, make strong recommendations, challenge your thinking and produce meticulously designed communications that inspire action and effect change. You have decisions to make. The first one’s easy.

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Should You Get Facebook Blueprint Certified? [2023 Guide]

Should You Get Facebook Blueprint Certified? [2023 Guide]

If you advertise on Meta's platforms, Meta Blueprint (previously known as Facebook Blueprint) courses can help you level up your skills. Meta Blueprint (previously known as...

4 Effective Digital Marketing Strategies for Small Businesses - UrbanMatter

4 Effective Digital Marketing Strategies for Small Businesses - UrbanMatter

Do you have a small business that needs to be more active in the realm of digital marketing and want to know more about it? Do you need help when it comes to digital marketing...

How To Create Content Marketing Plan: Easy Tips - Husni Ahamed

How To Create Content Marketing Plan: Easy Tips - Husni Ahamed

In today’s digital age, the content marketing plan has become one of the most important factors for businesses to reach their target audience and drive conversions. A...

Customers fume as HP blocks third-party ink from more of its printers

Customers fume as HP blocks third-party ink from more of its printers

HP customers are showing frustration online as the vendor continues to use firmware updates to discourage or, as users report, outright block the use of non-HP-brand ink...

When social media platforms start to look alike, the key differentiator is in their roots

When social media platforms start to look alike, the key differentiator is in their roots

This story is part of an eight-article editorial series that explores the ramifications of a fragmented social marketplace. More from the series → They say imitation is the...

Social Media Engagement Rates Dropping Across Top Networks

Social Media Engagement Rates Dropping Across Top Networks

Do you know what social media success looks like for your business? Like most areas of marketing, results vary based on industry, target audience, and the ability to create...

Why should mobile marketers invest in App Store Optimization strategies?

Why should mobile marketers invest in App Store Optimization strategies?

With the millions of apps available to consumers, it’s fair to assume a vast majority of mobile marketers share a common goal – to outrank competitors in the app store. It’s...

Reviews, News and Ratings

Reviews, News and Ratings

Creative Clicks dsc_9486_2 Creative Clicks is a performance-based user acquisition platform that empowers brands to connect with high-intent customers on a massive scale. Driven...

Ideas for Entrepreneurs: 8 Ways to Start a Tutoring Business

Ideas for Entrepreneurs: 8 Ways to Start a Tutoring Business

There are a ton of ways to make money with your brain power. We’ve compiled a list of eight things that will help you to launch your own tutoring business. Starting a tutoring...

Five of the Most Common Content Marketing Mistakes—And What to Do Instead

Five of the Most Common Content Marketing Mistakes—And What to Do Instead

Content is one of the most important factors to consider when you aim for higher search engine rankings. The content you create needs to be helpful and relevant to your...

New Research Reveals Candidate Expectations During Pre-Application Stage - ERE

New Research Reveals Candidate Expectations During Pre-Application Stage - ERE

Share Last year, a startling 75% of companies reported having difficulty recruiting qualified candidates. It doesn’t matter how skillful or experienced your recruiting teams...

15 Best AI Marketing Tools For Success In 2023 - Free & Paid

15 Best AI Marketing Tools For Success In 2023 - Free & Paid

15 Best AI Marketing Tools for Success in 2023 February 21, 2023 15 Best AI Marketing Tools for Success in 2023 8 Best Free AI Writing Apps (That W... Please enable JavaScript 8...