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As I was getting ready to write this week's piece, I came across my friend Sam McKenna's LinkedIn post from Saturday morning. I have great respect for the work she does, but...
04/19/2023
Sales and marketing teams are increasingly on the same page about needing content marketing for sales enablement, given that it’s been shown to lead prospects deeper into their...
04/18/2023
A lot of businesses struggle to connect with their target audience. You can have the best communication tools at your disposal, but if you pair them with a weak content...
04/18/2023
Firefox is one of the popular web browsers widely used across the web globally. But there’s a lot more than just browsing with Mozilla Firefox. It’s actually full of useful SEO...
04/18/2023
Adobe Chairman and CEO Shantanu Narayen shared the following memo with Adobe employees globally. The memo has been edited to remove links to internal documents. Adobe was...
04/18/2023
This story is part of an eight-article editorial series that explores the ramifications of a fragmented social marketplace. More from the series → We’re three months into the...
04/18/2023
On the one hand, journalists rely on social media for so many helpful aspects of their jobs. To name just a few: to connect with potential sources, to interact with audiences,...
04/17/2023
Although 215 million Americans, or nearly two out of three, play video games and video games trail only TV and social media in terms of consumer time-spent per week, according...
04/17/2023
In February, the online folie à deux that is Twitter and TikTok latched on to the concept of “thrift shops” and basically tore themselves apart about it incessantly. By the time...
04/17/2023
This year’s International Women’s Day theme – DigitALL: Innovation and technology for gender equality will explore the impact of the digital gender gap on widening economic and...
04/17/2023
We’re no longer in that phase where everyone was saying, “Video is blowing up.” Nope. Video has blown up, and it’s here. It’s there. It’s everywhere. These days, audiences...
04/17/2023
Were you ever picked by a teacher to come up in front of class when you weren’t prepared to speak? There’s an area of your retail store shoppers will avoid: the first eight...
04/16/2023